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Re-imagining The Neighborhood Grocery: The Raleigh Architecture Co. Completes Standard Foods

The Raleigh Architecture Co.

Standard Foods’ restaurant section designed by The Raleigh Architecture Co.

When Standard Foods opened in downtown Raleigh’s Person Street Plaza this fall, owners John Holmes and Scott Crawford finally revealed their vision for an all-locally sourced, farm-to-table grocery store and restaurant, both of which celebrate “the food, farmers, and artisanal production methods of our region,” according to the website.

Stand.Foods1 low_resWithin the Plaza, a redevelopment project that includes Raleigh City Farm, Yellow Dog Bakery, and other locally owned businesses, something else happened. Standard Foods’ physical space revealed The Raleigh Architecture Company’s interpretation of a shopping and dining experience that is at-once modern, urban, and artisanal.

A few months earlier, while the project was still under construction, John Holmes told the Independent Weekly, “We want the design to reflect what we’re trying to do with the food.” With that in mind, he and Crawford turned to Craig Kerins, AIA, and Robby Johnston, AIA, of The Raleigh Architecture Co (RACo), a local firm well known for custom retail designs and quality craftsmanship.

“The challenge,” Kerins said, “was to create a design concept for the StandFoods3 low_resrestaurant and bar that is reinforced by our selection of authentic and natural materials and honest detailing.”

Ted Van Dyke of New City Design served as architect of record for the project with RACo as design architect for the front-of-the-house (areas open to the public) and the exterior.

Standard Foods is a 3000-square-foot grocery store, butcher shop, and 80-seat restaurant. The restaurant side features a 26-seat communal table and a 16-seat bar.

Outside, weathered steel slats trace the upper edge of the one-story, matte-charcoal exterior and provide shading for large windows that frame views of the Raleigh City Farm 20 yards away. Eventually the slats will also support plantings to add more shade and elements of the farm to the façade.

StandFoods4 low_resInside, market and restaurant spaces flow into each other and the matte-charcoal reappears on background walls that enhance natural sapele wood and slate wall panels in the market, and heart pine tables and chairs in the restaurant. Metal refrigeration cases gleam under energy-efficient lighting, and accents of marble and leather add upscale elements to the simple, natural materials.

Part handcrafted, part sophisticated, the total design creates a distinctive identity for Standard Foods. Yet the colors and textures of the food – in the market or served on the tables – are the main attractions.

To ensure a community-oriented shopping experience, the aisles in the grocery store area are tight, reminiscent of an urban bodega. The spacing creates an intimate experience with the products. Benches between aisles encourage shoppers to linger.

“Most of us view grocery shopping as a chore,” observed architect Robby Johnston. “Our goal was to make this grocery store an experience – to give shoppers a feeling that’s fresh and friendly with an immediate perception of value.”

Standard Foods is a joint venture between Holmes, the president of real estate firm Hobby Properties, and Crawford, the former chef of Herons at The Umstead in Cary and twice a James Beard semifinalist for Best Chef in the Southeast. The men call their partnership The Nash Hospitality Group. For more information, go to standard-foods.com.

The Raleigh Architecture Co. is frequently commissioned for urban up-fits in existing buildings in downtown Raleigh. A few of the partners’ completed projects include Arrow Haircuts and NuvoNivo on Hargett Street, Runologie and State of Beer on Hillsborough Street, Trophy Brewing Company on Maywood Avenue and Crank Arm Brewing Company on West Davie Street. For more information, visit www.raleigh-architecture.com.

About The Raleigh Architecture Company:

The Raleigh Architecture Company is an award-winning design-build firm specializing in Modern sustainable architecture and craftsman-quality construction. As licensed architects and general contractors, we consider designing and building to be one integrated process. This streamlined approach empowers the firm to meet clients’ economic expectations and to seamlessly execute high quality details, both small and large. The firm’s office and shop are located under one roof in downtown Raleigh’s Warehouse District at 502 S. West Street. For more information visit www.raleigh-architecture.com, call 919-831-2995, or email: info@raleigh-architecture.com.

 


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The Raleigh Architecture Co. Completes Second Tasty Beverage Beer Shop

The Raleigh Architecture Co.Transforming a historic auto showroom space in downtown Asheville.

(Asheville, NC) —  The Raleigh Architecture Company (RACo) recently completed the design of the Tasty Beverage bottle shop and tasting room in Asheville, NC, following on the success of the first Tasty Beverage that opened in Raleigh in 2011.

For his new shop in Western North Carolina, Johnny Belflower chose 4883 square feet on the first floor of the 1928 Conabeer Chrysler Building on Coxe Street, a three-story steel-frame building faced in orange brick and limestone. The first floor was the original auto showroom. The building was listed on the National Register of Historic Structures in 1979.

Keenly aware of the building’s historic significance, RACo partners Craig Kerins, AIA, and Robby Johnston, AIA, were careful to preserve key elements of the building’s interior shell – including copper-clad windows, plaster moldings, tiled floors – as they shaped it into Tasty Beverage.

“Simple, minimal detailing lets the old character of the building stay primary,” Kerins said of the open, spacious interior that features a small bar with 10 taps in one corner, plenty of additional seating at tables and benches, and an abundance of retail shelving.

Ashville’s Tasty Beverage joins several breweries within walking distance in the city’s South Slope district, an area of the city that’s come to be known as the Beer District. For more information, visit http://avl.tastybeverageco.com.

The Raleigh Architecture Co. has been involved with the design of several beer-centric establishments, including Crank Arm Brewing, State of Beer, and Trophy Brewing, all in Raleigh. For more information on RACo, visit http://www.raleigh-architecture.com.

About The Raleigh Architecture Company:

The Raleigh Architecture Company is an award-winning design/build firm specializing in Modern sustainable architecture, and craftsman-quality construction. As licensed architects and general contractors, we consider designing and building to be one integrated process. This streamlined approach empowers us to meet our clients’ economic expectations and to seamlessly execute high quality details, both small and large. Our office and shop are located under one roof in downtown Raleigh’s Warehouse District at 502 S. West Street. For more information visit www.raleigh-architecture.com, call 919-831-2995, or email: info@raleigh-architecture.com.


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The Raleigh Architecture Co. Receives Standard Foods Commission

The Raleigh Architecture Co. partners

L-R: Robby Johnston, AIA, and Craig Kerins, AIA, partners in The Raleigh Architecture Company

The firm will help bring Chef Scott Crawford’s market and restaurant to downtown Raleigh.

The Raleigh Architecture Company has been commission to serve as design architect for Nash Hospitality Group’s “Standard Foods,” an upscale neighborhood market and restaurant planned for the Person Street Plaza retail center in downtown Raleigh.

 
The Nash Hospitality Group is a partnership between John Holmes of J.T. Hobby & Son real estate and celebrated Chef Scott Crawford, formerly of The Umstead Hotel in Cary. Crawford earned the hotel’s “Herons” restaurant both Forbes’ five-star and AAA five-diamond awards.

Lead by partners Robby Johnston, AIA, and Craig Kerins, AIA, The Raleigh Architecture Company (RACo) is frequently commissioned for urban up-fits in existing buildings in downtown Raleigh. A few of the partners’ completed projects include Arrow Haircuts and NuvoNivo on Hargett Street, Runologie and State of Beer on Hillsborough Street,  and Crank Arm Brewing Company on West Davie Street,.

Standard Foods will feature its own butcher shop and display cases for fresh meats and fresh fish from the North Carolina coast. According to Chef Crawford, it will be a “modern version of a neighborhood market.”

The restaurant side will feature a 20-seat communal table, room for 60 more, and a long bar.

Ted Van Dyke of New City Design will serve as architect of record for the project. RACo will serve as design architect for the front-of-the-house space (areas open to public view) and the exterior.

Standard Foods completion is scheduled for the summer of 2015.

For more information on The Raleigh Architecture Company, visit www.raleigh-architecture.com.

LOGOAbout The Raleigh Architecture Company:

The Raleigh Architecture Company is an award-winning design/build firm specializing in Modern sustainable architecture, and craftsman-quality construction. As licensed architects and general contractors, we consider designing and building to be one integrated process. This streamlined approach empowers us to meet our clients’ economic expectations and to seamlessly execute high quality details, both small and large. Our office and shop are located under one roof in downtown Raleigh’s Warehouse District at 502 S. West Street. For more information visit www.raleigh-architecture.com, call 919-831-2995, or email: info@raleigh-architecture.com.