Blueplate PR Adds Real Estate Experts To Its Client Base

Blueplate PR in Raleigh has added a new client to its roster: professional Realtor®

Real Estate Experts
Jodi Bakst, owner, Real Estate Experts

Jodi Bakst, the owner of Real Estate Experts.

Based in Chapel Hill, Real Estate Experts is an independent, full-service residential real estate and property management company that has been serving the Triangle and surrounding areas for over 20 years. Bakst has hired the boutique PR agency to increase her agency’s visibility and to support her marketing plans.

“Early in her career, Jodi Bakst knew that marketing is arguably the most important aspect of her business, which contributed to her incredible success. She’s an expert at real estate marketing,” said Kim Weiss, owner and operator of Blueplate PR. “But sometimes public relations is more effective because it confirms a real estate agent’s expertise and credibility. It establishes trust – a value that attracts clients and media attention.”

To that end, Weiss said she’s working with Bakst to expose the “emotional side of Real Estate Experts by celebrating the fascinating people behind the brand and by sharing those happy human moments that real estate transactions so often elicit.”

sometimes public relations is more effective because it confirms…expertise and credibility. It establishes trust…”

Blueplate PR will also be involved in a unique residential community Bakst is planning, from website content development through promotional campaigns. The goal, Weiss said, will be maximum exposure to potential investors, property owners and in the media.

“I’m working with architects and builders on my new project,” Bakst said. “They told me, hands down, ‘Kim Weiss is the best in the business. You have to hire her.’ So that’s what I did. And not only am I working with Kim on my upcoming project; I was so excited about her that I asked for her help with promoting Real Estate Experts as well.”

Jodi Bakst co-owns the Property Management Group within Real Estate Experts with Realtor® Bill Matthes. For more information on all aspects of Real Estate Experts, visit realestateexperts.net.

For more information on Blueplate PR, visit blueplatepr.org.

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About Blueplate PR:

Owned and operated by award-winning journalist and former magazine editor Kim Weiss, Blueplate PR is a boutique public relations agency located in downtown Raleigh, NC. The agency specializes in full-service PR campaigns for architects and other businesses and organizations within and related to the building industry. For more information, visit blueplatepr.org and/or email Kim Weiss:  blueplatepr@gmail.com.

About Real Estate Experts:

Real Estate Experts is a residential real estate and property management company. We have been serving the local market for over 20 years, going above and beyond to provide exceptional service to our clients. Not only are we experts in our market, the real estate transaction, negotiation, and marketing, we are out-of-the-box thinkers. With our clients in mind, we listen and we deliver the results they want. For more information, visit realestateexperts.net, call 919-928-9131 or email Jodi@realestateexperts.net.

Blueplate PR Named Agency of Record for Kaiser Associates, a Florida Real Estate Brokerage for Modern Homes and Commercial Property

Kaiser Associates Realtors, South Florida’s only real estate brokerage specializing exclusively in modern homes, has selected Blueplate PR in Raleigh, NC, as its public relations agency, citing owner Kim Weiss’s extensive knowledge of architecture – especially modern architecture – as a key factor.

Public relations Raleigh
Tobias Kaiser, owner/broker, Kaiser Associates Realtors

“Our clients have a refined, special taste in homes, and our buyers are located all over the Americas,” said Tobias Kaiser, founder/owner, and a licensed broker. “Being trained in, and having worked in, public communication, I know print advertising won’t reach them. Looking for someone to help us grow our business and who understands modern architecture, Kim is just uniquely qualified.”

A native of Germany, Kaiser and his wife, Lisa, live in Boca Raton. They also maintain a home outside Munich and another in Raleigh where they met Weiss.

“When I launched Blueplate PR in 2004, after nearly 20 years as a journalist covering architecture and historic preservation, I promised myself that I would only accept clients whose work fueled my passions,” she said. “When I’m excited about a client’s work, good things happen. Well, I’m very excited about the work that Tobias and his team do at Kaiser Associates. They don’t just move real estate. They’re actually ‘match-makers’ who help very special homes find very special homeowners and renters who truly love and appreciate the houses’ architectural integrity. I’m thrilled that they’re letting me be a part of all that love!”

Throughout South-East Florida, Tobias Kaiser has documented over 4700 modernist homes and evaluated and brokered many of them, including:

For the latter, Kaiser found the lot and the architect and served as the owner’s representative throughout construction, which took three years to complete.

Among the homes Kaiser currently represents exclusively or in cooperation with colleagues is an exemplary mid-century modern beach house designed by renowned American architect Paul Rudolph. That house and all of Kaiser’s listings can be viewed at www.modernsouthflorida.com/modern-homes-for-sale.

For more information on Kaiser Associates Realtors, visit www.kaiserassoc.com.

For more information on Blueplate PR, go to www.blueplatepr.net.

About Kaiser Associates Realtors:

Through its experienced real estate agents, Kaiser Associates offers clients expertise, knowledge, and experience in four core specialties: (1) brokering, preserving, and promoting modern homes in South Florida, from mid-century to new construction; (2) owner representation and consulting for modernist ground-up construction, rehabs and renovations; (3) a full range of residential services including buying, selling, and renting; and (4) buyer representation for Net-leased/NNN investment properties in Florida and throughout the U.S.

 

Blueplate PR Signs Three New Clients

Blueplate PR, a boutique public relations agency in Raleigh, announces three new clients in the architecture and residential development industries: Tonic Design, a multi-award-winning architecture firm in Raleigh; pod architecture + design, an award-winning firm that relocated from Los Angeles to Carrboro; and Modus NC Investments, the design and development group behind “The Saint,” the luxury brownstone-style townhomes currently under construction on St. Mary’s Street in Raleigh.

“It’s very gratifying to have these exciting businesses place their faith in Blueplate PR and our ability to achieve the results they expect from public relations,” said founder and owner Kim Weiss. “

Tonic Design is actually a returning client. Through Blueplate PR’s previous media strategy, principals Katherine Hogan, AIA, and Vincent Petrarca were named “Rising Stars” by Residential Architect magazine in 2013 and their projects have been featured in a host of national publications. Hogan also received a 2014 Women in Business Award from Triangle Business Journal (TBJ) in the “Future Star” category.

pod architecture + design is owned by partners Doug Piersen, AIA, and environmental/experiential graphics designer Youn Choi. Licensed in five states, pod a+d completed nationally and internationally acclaimed projects in the Los Angeles area and beyond before relocating the hybrid architectural firm first to Durham then, more recently, to Carrboro. Based on the recommendation of another architect, Piersen contacted Blueplate PR to help his firm establish a stronger presence in the Triangle region.

Modus NC Investments is a Canadian-based real estate development group that includes architect Souheil Al-Awar. Al-Awar designed The Saint’s 17 modern, four-story townhomes going up on St. Mary’s Street between West Jones and West Lane streets with sizes ranging from 2700 to 4400 square feet. Modus NC Investments insists The Saint will “redefine luxury living” in Raleigh. Blueplate PR is charged with increasing the project’s visibility and differentiating it from other residential developments in the city.

For more information on Blueplate PR, visit www.blueplatepr.net