Blueplate PR Named Agency of Record for Kaiser Associates, a Florida Real Estate Brokerage for Modern Homes and Commercial Property

Kaiser Associates Realtors, South Florida’s only real estate brokerage specializing exclusively in modern homes, has selected Blueplate PR in Raleigh, NC, as its public relations agency, citing owner Kim Weiss’s extensive knowledge of architecture – especially modern architecture – as a key factor.

Public relations Raleigh
Tobias Kaiser, owner/broker, Kaiser Associates Realtors

“Our clients have a refined, special taste in homes, and our buyers are located all over the Americas,” said Tobias Kaiser, founder/owner, and a licensed broker. “Being trained in, and having worked in, public communication, I know print advertising won’t reach them. Looking for someone to help us grow our business and who understands modern architecture, Kim is just uniquely qualified.”

A native of Germany, Kaiser and his wife, Lisa, live in Boca Raton. They also maintain a home outside Munich and another in Raleigh where they met Weiss.

“When I launched Blueplate PR in 2004, after nearly 20 years as a journalist covering architecture and historic preservation, I promised myself that I would only accept clients whose work fueled my passions,” she said. “When I’m excited about a client’s work, good things happen. Well, I’m very excited about the work that Tobias and his team do at Kaiser Associates. They don’t just move real estate. They’re actually ‘match-makers’ who help very special homes find very special homeowners and renters who truly love and appreciate the houses’ architectural integrity. I’m thrilled that they’re letting me be a part of all that love!”

Throughout South-East Florida, Tobias Kaiser has documented over 4700 modernist homes and evaluated and brokered many of them, including:

For the latter, Kaiser found the lot and the architect and served as the owner’s representative throughout construction, which took three years to complete.

Among the homes Kaiser currently represents exclusively or in cooperation with colleagues is an exemplary mid-century modern beach house designed by renowned American architect Paul Rudolph. That house and all of Kaiser’s listings can be viewed at

For more information on Kaiser Associates Realtors, visit

For more information on Blueplate PR, go to

About Kaiser Associates Realtors:

Through its experienced real estate agents, Kaiser Associates offers clients expertise, knowledge, and experience in four core specialties: (1) brokering, preserving, and promoting modern homes in South Florida, from mid-century to new construction; (2) owner representation and consulting for modernist ground-up construction, rehabs and renovations; (3) a full range of residential services including buying, selling, and renting; and (4) buyer representation for Net-leased/NNN investment properties in Florida and throughout the U.S.



LOUISVILLE BUSINESS FIRST: “First Look: Plenty of progress to be seen around Rabbit Hole Distillery”

A look at progress at Rabbit Hole Distillery - Louisville - Louisville Business First 2018-01-16 07-36-02
Rabbit Hole Distillery under construction. Photo by William Deshaver

By David A. Mann

Rabbit Hole Distillery is taking shape.

The facility has been under construction on Jefferson Street, near Clay Street, since late last year. It’s still months away from completion, but many of the key elements, including the still, are in place today. The distillery is expected to have a grand opening on Derby Eve 2018.,,

…The distillery was designed by architect Doug Pierson, of Carrboro, N.C.-based Pod Architecture + Design. Prodigy Construction Corp. in Louisville is the contractor on the project. READ ENTIRE ARTICLE “Award-winning LA Architecture Firm Relocates to Carrboro, North Carolina”

pod_Doug at desj          pod_Youn standing

December 4, 2017 (Carrboro, NC) – Architect Doug Pierson, AIA, LEED AP, BD+C, and environmental graphics designer Youn Choi —  partners in life and in pod architecture + design (pod a+d) — have joined the flurry of businesses relocating to the Triangle region. They’ve moved their architectural firm from Los Angeles to Carrboro, where they’re currently settling into new offices in The Station, the town’s 1882 train depot. READ MORE…

Award-winning L.A. Architecture Firm Relocates to Carrboro, NC

pod_Doug at desjDecember 5, 2017 (Carrboro, NC) – Architect Doug Pierson, AIA, LEED AP, BD+ (left), and environmental graphics designer Youn Choi (below left) —  partners in life and in pod architecture + design (pod a+d) — have joined the flurry of businesses relocating to North Carolina’s Triangle region. They’ve moved their architectural firm from Los Angeles to Carrboro, where they’re currently settling into new offices in The Station, the town’s 1882 train depot.

Pierson and Choi relocated to the Triangle because they were ready for a lifestyle change and looking for excellent schools for their two children, Pierson said. They’d also visited the region many times since Pierson’s parents live here.

Spod_Youn standing.jpgo why Carrboro?

“Carrboro has a vibrant community, a diverse culture, great food, and music,” he said. “Carrboro shares all the best aspects of the Triangle and keeps us engaged not just in town, but with Durham, Raleigh and beyond.” 

With experience in all building types, pod a+d is a hybrid firm, actually.

Pierson, an award-winning architect, worked in Frank Gehry’s Los Angeles office before co-founding his previous firm — form, environment, research (fer) studio L.L.P. — in Inglewood, CA. He leads pod a+d’s architectural studio.

A native of South Korea, Youn Choi studied environmental design and architecture at UCLA. She worked with Disney Imagineering and Selbert Perkins Design, an international graphics design firm, before co-founding pod a+d, where she directs signage and wayfinding, interior design, and experiential graphics (the orchestration of typography, color, imagery, form, technology and, content to create “environments that communicate”).

Licensed in five states and staffed with team members who bring LEED AP and BD+C credentials to the table, pod a+d provides all architectural services from concept design through construction administration.  Their work has been featured in numerous newspaper, journals, and magazines. The firm’s address at The Station is 201-A East Main Street, Carrboro, NC 27510. For more information, visit

podand_logo1About pod architecture + design:

pod a+d offers all architectural design services that connect building, environment, and identity because we believe in the integration of architecture and design disciplines throughout our projects.  Exteriors, interiors, engineering, furnishings and finishes, equipment, financial feasibility, scheduling, construction, and the environmental context – these are the contributing elements that inform our integrated approach to each architectural project’s design.  More information:


Blueplate PR Signs Three New Clients

Blueplate PR, a boutique public relations agency in Raleigh, announces three new clients in the architecture and residential development industries: Tonic Design, a multi-award-winning architecture firm in Raleigh; pod architecture + design, an award-winning firm that relocated from Los Angeles to Carrboro; and Modus NC Investments, the design and development group behind “The Saint,” the luxury brownstone-style townhomes currently under construction on St. Mary’s Street in Raleigh.

“It’s very gratifying to have these exciting businesses place their faith in Blueplate PR and our ability to achieve the results they expect from public relations,” said founder and owner Kim Weiss. “

Tonic Design is actually a returning client. Through Blueplate PR’s previous media strategy, principals Katherine Hogan, AIA, and Vincent Petrarca were named “Rising Stars” by Residential Architect magazine in 2013 and their projects have been featured in a host of national publications. Hogan also received a 2014 Women in Business Award from Triangle Business Journal (TBJ) in the “Future Star” category.

pod architecture + design is owned by partners Doug Piersen, AIA, and environmental/experiential graphics designer Youn Choi. Licensed in five states, pod a+d completed nationally and internationally acclaimed projects in the Los Angeles area and beyond before relocating the hybrid architectural firm first to Durham then, more recently, to Carrboro. Based on the recommendation of another architect, Piersen contacted Blueplate PR to help his firm establish a stronger presence in the Triangle region.

Modus NC Investments is a Canadian-based real estate development group that includes architect Souheil Al-Awar. Al-Awar designed The Saint’s 17 modern, four-story townhomes going up on St. Mary’s Street between West Jones and West Lane streets with sizes ranging from 2700 to 4400 square feet. Modus NC Investments insists The Saint will “redefine luxury living” in Raleigh. Blueplate PR is charged with increasing the project’s visibility and differentiating it from other residential developments in the city.

For more information on Blueplate PR, visit


CUSTOM BUILDER: “Backstory: Playing Both Sides”

A creative duo’s partnership is driven by client needs, site specifics, and school schedules

Piedmont Retreat-23 copy_0

(Photos: Tzu Chen)


Bluebird Hill Farm Owner Extends Essay Deadline

Aspiring farmers have until August 1 to vie for this small enterprise in North Carolina.

June 29, 2017 (Bennett, NC) — Norma Burns, the architect/farmer who intends to gift her 13-acre organic farm in Bennett, North Carolina, to another aspiring small farmer through a convincing essay, has extended the deadline for submissions to August 1. (Background information to follow.)

June 1 was the original deadline. As that date neared, however, Burns received a flood of questions and comments on the farm’s Facebook page from people who had only recently learned about “The Gift,” as she calls it. And because she has not yet received the number of submissions/entry fees needed to pay off her mortgage so she can gift it to another aspiring farmer, she decided to extend the deadline — in accordance with the rules set up on the website

Norma Burns introduces a young visitor to freshly grown lavender.

“Preserving Bluebird Hill Farm is an important part of The Gift,” she said recently, noting that a general sale would not guarantee it. “I want to preserve this small farm for future farmers. I want to preserve the opportunity for those who dream of farming to obtain their dream.”

Through the Agricultural Conservation Easement that Burns just signed this month, she’s “also assuring that the natural resources, wildlife habitat, and scenic values of this property will be preserved.”

The rules and requirements for submitting a single-page essay that, along with other criteria, will determine Bluebird Hill Farm’s future owner,  are available at Questions and comments may be directed only to the farm’s Facebook page:

Aerial view of Bluebird Hill Farm from the farmhouse (top) to the bright red barn (bottom).


In January 2017, Norma Burns announced that she is inviting committed couples of any type who are also aspiring small farmers to submit an essay on “Why We Want to Own and Operate Bluebird Hill Farm.” Along with meeting certain other criteria (such as a resume indicating experience), a Selection Committee will determine the writers of the best essay who will receive her 13-acre farm in North Carolina’s bucolic Chatham County as a gift with title free and clear.

The farm and all its components is valued at around $450,000. Along with the land, The Gift includes outbuildings, equipment, and the farmhouse that Burns, as an architect, renovated years ago. Furnishings and accessories that are listed on the website also go with the house. Everything The Gift entails can be seen on the dedicated website:

Burns chose to pass her beloved Bluebird Hill Farm on to a new owner in this manner because she wants to give aspiring small farmers who can’t afford to buy property the chance to have their own farm and to preserve and cherish it as much as she has.

“After nearly 18 years of work, love, and care, the farm has become what my late husband and I envisioned it to be when we bought it,” said Burns, who is ready to retire from the hard work of farming and enjoy a more urban lifestyle. “It would mean so much to me to see it in the care of someone committed to its continued improvement.”

She calls her effort to transfer ownership “A Gift of Good Land” in homage to American novelist, poet, and environmental activist Wendell Berry. For more information:

About Bluebird Hill Farm:

Owned and operated by Norma DeCamp Burns, Bluebird Hill Farm is a small farm that specializes in growing herbs, specialty vegetables, cut flowers, and native plants, along with value-added farm crafts and food products. The farm incorporates the principles of permaculture to maximize the use of space in its raised beds. Burns has grown many types of fruits and vegetables, emphasizing diversity and quality over quantity. The farm is located in Bennett, NC.


UPDATE: Bluebird Hill Farm Essay Contest Eliminates Age Range for Entries, Defines What “The Farm” Includes

Aerial view of Bluebird Hill Farm.
Aerial view of Bluebird Hill Farm

February 13, 2017 (Bennett, NC) — After hearing concerns about the age-range stipulation in Bluebird Hill Farm’s Essay Contest ( from otherwise qualified candidates, farm owner Norma Burns has decided to eliminate it entirely.

Previously, the Eligibility rules for the contest that Burns is holding to give away her 13-acre farm rather than sell it on the market, stated: “At least one member of the couple must be between the ages of 25 and 50 to ensure that the winning couple has the life experience and physical stamina that active farming requires.”

Burns clarified that she never intended aspiring organic farmers to state their ages. “We assumed everyone entering would conform to the age range we indicated,” she said, “We have rescinded any mention of it in the rules since age, by itself, was never an issue or criterion; experience and capability are. Therefore, those entering the contest must not include their ages in any entry document. Only their names should appear on the entry form.”

For those who submitted essays before the change and did include mention of their age, Burns says they need to email the contest’s clerk, Kay Maddox, at “Kay will intercept those entries and return them unopened so the sender can eliminate mention of age,” she said.

Burns also noted some confusion concerning what’s included in the word “farm” — just the farmable land? the land and outbuildings? the farmhouse, too?

To clarify what we feel is expressed on the website, Bluebird Hill Farm includes the gardens, land, outbuildings, the equipment that’s named and shown on the website, and the house, as well as the furnishings named in the photos of its interior,” she said. “Miscellaneous tools and additional furnishings that are too numerous to name are also included. All of it is going to the winner of the essay contest.”

For more information on the Essay Contest, go to and watch the farm’s Facebook page. Questions should be submitted via Facebook.

logoAbout Bluebird Hill Farm:

Owned and operated by Norma DeCamp Burns, Bluebird Hill is a small USDA Certified Organic farm that specializes in growing herbs, specialty vegetables, cut flowers, native plants, value-added farm crafts and food products. The farm incorporates the principles of permaculture to maximize the use of space in its raised beds. Burns grows many types of fruits and vegetables, emphasizing diversity and quality over quantity. The farm is located in Bennett, NC.

WRAL TV: “Couples write essays, not checks, to own Chatham County farm”

Couples write essays, not checks, to own Chatham County farm : 2017-09-10 23-20-31

 — Couples who dream of living on a small farm will have to write an essay instead of a check to own one Chatham County property.

Norma Burns is a widow who lives alone at Bluebird Hill Farm, and giving it the necessary attention has become too much for her to handle.

“Everybody says it’s so serene, and it is when you sit on the porch at the end of the day, but not in between, not when you’re working,” she said.

The former architect is giving away her 13-acre farm to the winner of a 200-word essay contest. The contest has a $300 entry fee and Burns hopes to use the money to pay off the mortgage on the $450,000 property. READ ARTICLE, VIEW NEWS SEGMENT…

NEWS & OBSERVER: “Win this essay contest, get a farm — Bluebird Hill organic farm owner to give it away.”