Kaiser Associates Realtors, South Florida’s only real estate brokerage specializing exclusively in modern homes, has selected Blueplate PR in Raleigh, NC, as its public relations agency, citing owner Kim Weiss’s extensive knowledge of architecture – especially modern architecture – as a key factor.
“Our clients have a refined, special taste in homes, and our buyers are located all over the Americas,” said Tobias Kaiser, founder/owner, and a licensed broker. “Being trained in, and having worked in, public communication, I know print advertising won’t reach them. Looking for someone to help us grow our business and who understands modern architecture, Kim is just uniquely qualified.”
A native of Germany, Kaiser and his wife, Lisa, live in Boca Raton. They also maintain a home outside Munich and another in Raleigh where they met Weiss.
“When I launched Blueplate PR in 2004, after nearly 20 years as a journalist covering architecture and historic preservation, I promised myself that I would only accept clients whose work fueled my passions,” she said. “When I’m excited about a client’s work, good things happen. Well, I’m very excited about the work that Tobias and his team do at Kaiser Associates. They don’t just move real estate. They’re actually ‘match-makers’ who help very special homes find very special homeowners and renters who truly love and appreciate the houses’ architectural integrity. I’m thrilled that they’re letting me be a part of all that love!”
Throughout South-East Florida, Tobias Kaiser has documented over 4700 modernist homes and evaluated and brokered many of them, including:
- the Hunt house in Hypoluxo, FL, by Byron Simonson, featured in Tropic magazine and e-architect.com;
- the String house in Hollywood, FL, by Chuck Reed, featured in Tropic magazine and on the Broward Legacy;
- and the Mitchell/Cvetkovic house in Sea Ranch Lakes, FL, featured in ArchDaily.com and CaanDesign.com.
For the latter, Kaiser found the lot and the architect and served as the owner’s representative throughout construction, which took three years to complete.
Among the homes Kaiser currently represents exclusively or in cooperation with colleagues is an exemplary mid-century modern beach house designed by renowned American architect Paul Rudolph. That house and all of Kaiser’s listings can be viewed at www.modernsouthflorida.com/modern-homes-for-sale.
For more information on Kaiser Associates Realtors, visit www.kaiserassoc.com.
For more information on Blueplate PR, go to www.blueplatepr.net.
About Kaiser Associates Realtors:
Through its experienced real estate agents, Kaiser Associates offers clients expertise, knowledge, and experience in four core specialties: (1) brokering, preserving, and promoting modern homes in South Florida, from mid-century to new construction; (2) owner representation and consulting for modernist ground-up construction, rehabs and renovations; (3) a full range of residential services including buying, selling, and renting; and (4) buyer representation for Net-leased/NNN investment properties in Florida and throughout the U.S.
Blueplate PR, a boutique public relations agency in Raleigh, announces three new clients in the architecture and residential development industries: Tonic Design, a multi-award-winning architecture firm in Raleigh; pod architecture + design, an award-winning firm that relocated from Los Angeles to Carrboro; and Modus NC Investments, the design and development group behind “The Saint,” the luxury brownstone-style townhomes currently under construction on St. Mary’s Street in Raleigh.
“It’s very gratifying to have these exciting businesses place their faith in Blueplate PR and our ability to achieve the results they expect from public relations,” said founder and owner Kim Weiss. “
Tonic Design is actually a returning client. Through Blueplate PR’s previous media strategy, principals Katherine Hogan, AIA, and Vincent Petrarca were named “Rising Stars” by Residential Architect magazine in 2013 and their projects have been featured in a host of national publications. Hogan also received a 2014 Women in Business Award from Triangle Business Journal (TBJ) in the “Future Star” category.
pod architecture + design is owned by partners Doug Piersen, AIA, and environmental/experiential graphics designer Youn Choi. Licensed in five states, pod a+d completed nationally and internationally acclaimed projects in the Los Angeles area and beyond before relocating the hybrid architectural firm first to Durham then, more recently, to Carrboro. Based on the recommendation of another architect, Piersen contacted Blueplate PR to help his firm establish a stronger presence in the Triangle region.
Modus NC Investments is a Canadian-based real estate development group that includes architect Souheil Al-Awar. Al-Awar designed The Saint’s 17 modern, four-story townhomes going up on St. Mary’s Street between West Jones and West Lane streets with sizes ranging from 2700 to 4400 square feet. Modus NC Investments insists The Saint will “redefine luxury living” in Raleigh. Blueplate PR is charged with increasing the project’s visibility and differentiating it from other residential developments in the city.
For more information on Blueplate PR, visit www.blueplatepr.net
Thunderfoot Press, a small publishing house in Orange County, NC, has commissioned Blueplate PR of Raleigh to market and promote its premiere title, Midland Club, a new murder mystery by Mark Spano with particular social relevance.
“November 8, 2016, marked the beginning of a surge in hate crimes in this country, including crimes directed at our LGBT citizens,” said Blueplate PR owner Kim Weiss. “The first time I read Midland Club, which is set in 1958, the relevance jumped off the page at me.
“Fear of that heinous type of crime informs how the book’s main character, Rich St. Pierre, responds to the death of a friend – a gay black man. Everyone in the mid-western city believes it was suicide. Rich knows better. I’m deeply honored to work with Thunderfoot Press to promote this gripping and relevant page-turner, which will remind readers of the best in noir filmmaking.”
Blueplate PR is a boutique public relations firm Weiss founded 2004. Since then she has promoted a variety of book genres, including business, fiction, humor, young adult fantasy, and supernatural. An award-winning journalist and former magazine editor, Weiss also ghostwrote and edited The Bridge Builders, a memoir of master landscape architect Richard C. Bell’s life and work. For more information, visit www.blueplatepr.net.
Thunderfoot Press has published five works of fiction and a memoir by author and filmmaker Mark Spano.
Advance/review copies in paperback and digital editions are available by contacting Kim Weiss by phone (919.819.0064) or email: email@example.com. The book is available for purchase in paperback and Kindle editions on Amazon.
Boutique public relations agency to direct PR campaign for one of
Raleigh’s most sought-after design-build firms.
The Raleigh Architecture Company (RACo), one of the most sought-after design-build firms in the Triangle, has selected Blueplate PR, a boutique public relations agency, as its public relations agency of record.
Blueplate PR owner Kim Weiss will work with RACo owners Robby Johnston, AIA, and Craig Kerins, AIA, to increase awareness of the up-and-coming design-build firm on local, state, and national levels; to enhance the firm’s public image; and to build its brand through media relations, Internet presence, social media engagement, and community outreach.
“Robby and Craig are incredibly talented young architects,” said Weiss. “They consistently produce innovative, environmentally responsible, Modern designs rendered in craftsman-quality construction for clients who have nothing but praise for the process,” said Weiss. “Their stories, their work, and their exemplary client services deserve to be shared with the public and the profession. I’m honored and excited to work with Robby, Craig and their entire team at The Raleigh Architecture Company.”
Located in downtown Raleigh, Blueplate PR is the only public relations firm in the Southeast that specializes in architecture and architecture-related businesses, organizations, and non-profits. For more information, visit www.blueplatepr.net.
The Raleigh Architecture Company is also located in downtown Raleigh, in the Warehouse District, at 502 South West Street. For more information, visit www.raleigh-architecture.com.
About The Raleigh Architecture Company
The Raleigh Architecture Company is an award-winning design-build firm specializing in Modern sustainable architecture, and craftsman-quality construction. As licensed architects and general contractors, we consider designing and building to be one integrated process. This streamlined approach empowers us to meet our clients’ economic expectations and to seamlessly execute high quality details, both small and large. Our office and shop are located under one roof in downtown Raleigh’s Warehouse District at 502 S. West Street. For more information visit www.raleigh-architecture.com, call 919.831.2995, or email: firstname.lastname@example.org.
Residential Architect magazine is one of the best professional journals covering architecture today. It its November-December 2011 edition, editor Claire Conroy hit the proverbial nail squarely on the head in an editorial that applies not just to architects, but to all professions, businesses, and non-profits: It is no longer enough to “hang your shingle” and take out a Yellow Page ad. Without good, consistent marketing and/or public relations efforts, you will drown in the sea of competition. She begins by addressing the reasons behind the magazine’s choices for its first ever “RA 50: a short list of architects we love.” What she says after that applies to anyone who wants to rise to the top of his or her field and stay there. — Kim Weiss, Blueplate PR
publish or perish
…find your own way to let the world know how great you are.
- By: S. Claire Conroy
Welcome to our first-ever ra50—the short list of architects whose work we admire. We know and
appreciate a great number of other residential architects, but this collection comprises the ones whose names keep rising to the top—of our design awards programs, of our case studies waiting for a place in the magazine, and of our roster of cover profile subjects.
There are some practitioners here who’ve come to our attention through sheer talent and dedication alone—well, maybe just one: Glenn Murcutt. The rest have combined undeniable talent with hard work, and, yes, self-promotion. That self-promotion may only take the form of entering—and winning—design competitions, but that effort wins our attention.
Good marketing is an imperative these days. Architects can no longer get by with just a listing in the Yellow Pages, as one well-known practitioner once told me he did. Come to think of it, his practice has largely evaporated. Read more…
August 8, 2011 (Raleigh, NC) – Umicore Buildings Products USA, Inc., has hired Blueplate PR in Raleigh, NC, to provide public relations services for its Raleigh-based architectural products and services, specifically VMZINC, the architectural zinc manufactured by Umicore.
The VMZINC brand name represents a full range of titanium-zinc products in the form of sheets, coils and manufactured products and systems. Dan Nicely, director of market development for VMZINC and an associate member of the American Institute of Architects (AIA), says he wants to “demystify” zinc as a building product and make a broader audience aware of its value and contribution to sustainable building design and construction.
“Zinc has been used on buildings in Europe for 200 years,” he said. “At least 80 percent of the roofs in Paris are covered in zinc, which can last 100 years or more. Yet Americans tend to think of zinc as exotic and expensive. We’re ready to make zinc a household word, and we believe Blueplate PR can help us do just that.”
Kim Weiss, principal of Blueplate PR and a former architecture journalist, first became aware of VMZINC® when Umicore Building Products USA donated the material for the roof of the new AIA North Carolina Center for Architecture & Design that is under construction in downtown Raleigh. Frank Harmon Architect PA, another Blueplate PR client, designed the building.
“The warm reddish-brown color of the zinc roof is going to be the crowing jewel of the building,” she said. “And it contributes to the building’s sustainability. Very little energy is used to produce zinc, and it is a low-maintenance, naturally occurring material that lasts longer than other metal roof choices. Any construction waste can be recycled through local scrap metal dealers and it is easily recycled at the end of its use. I agree that it is time more people — from architects and builders to homeowners – to realize what an excellent choice it is. I’m honored to be part of the mission.”
For more information on VMZINC, go to www.vmzinc-us.com.
For more information on Blueplate PR, visit www.blueplatepr.com.
About Umicore Building Products USA, Inc:
Umicore is a world-leading producer of architectural zinc. For over 160 years, Umicore has been providing innovative solutions for building owners, architects and contractors. Umicore has offices and representatives all over the world. In the United States, Umicore Building Products USA, Inc., is based in Raleigh, NC. For additional information, visit http://www.vmzinc-us.com.
About Blueplate PR:
Blueplate PR is a boutique public relations agency located in downtown Raleigh that provides traditional and non-traditional media relations, Internet presence, and professional writing services for small businesses, individuals and non-profits. Owned and operated by award-winning journalist Kim Weiss, Blueplate PR is the only PR agency in the region with keen knowledge of the architectural professional and architecture-related businesses and organizations. For more information visit www.blueplatepr.com.
A medical software designer by day and a member of the philanthropic Fletcher family of Raleigh, NC, T. Lyn Fletcher began writing Twisted and Turned on June 1, 2010. The series is now with editor Jill Yris of Bucks County, Pennsylvania, and illustrator Darla Yanko of Cary, NC.
According to Fletcher, Twisted and Turned “will take fans of supernatural and occult literature on a journey unlike any they’ve experienced before – including Twilight, The Vampire Diaries and The Southern Vampire Mysteries [the basis for the TV series ‘True Blood].”
“I’ll admit I was skeptical at first,” said Kim Weiss, founder and principal of Blueplate PR. “The vampire/supernatural genre is pretty cluttered today. I wanted to know was why Lyn believes Twisted and Turned will rise above the rest. Ten minutes later I knew. And after she shared several chapters with me, I was convinced that her series is unique and will absolutely set the genre on its head. I’ve never seen a cast of characters as intriguing and exciting, or a plot line more complex and intricate. Fans of this genre have a lot to look forward to.”
Fletcher’s recent appearance at the EyeCon Celebrity Autograph Convention in Atlanta confirmed Weiss’ optimism. Fletcher reported that the crowd that visited the Twisted and Turned booth was “very excited” and everyone signed up to receive updates on the series’ progress.
“Genre book reviewers are already requesting review copies as soon as they are available,” Weiss noted.
The Twisted and Turned website – www.tlynfletcher.com — will launch soon. The Facebook page is already active.
“This is going to be a exciting adventure,” Weiss said. “I’m honored that Lyn has entrusted Blueplate PR with the publicity surrounding Twisted and Turned.”
For more information on T. Lyn Fletcher and Twisted and Turned, visit www.tlynfletcher.com.
For more information on Blueplate PR, visit www.blueplatepr.com.
About Blueplate PR:
Owned by award-winning journalist Kim Weiss, Blueplate PR is a boutique public relations agency located in downtown Raleigh, NC, with a fee structure optimized for small businesses, individuals and non-profits with moderate marketing budgets. Clients include architects and architecture-related organizations, artists, authors and bloggers, and non-profit organizations. www.blueplatepr.com.
About Twisted and Turned:
A true love story of supernatural proportions, Twisted and Turned is an upcoming series of books by T. Lyn Fletcher. The series begins with an archangel in heaven who falls so deeply in love with a human soul that she arranges to be born on earth in the same place where this soul will be born. The soul actually becomes twins – stunningly handsome twin vampires. Yet the archangel is destined to find and fall in love with one of the twins – even though her natural instinct is to destroy demons. She even bears children from this unlikely union. And the books unfold as a never-ending conflict between good and evil, angels and demons, and passion and control – with an emphasis on passion. To follow the development of the series, visit www.tlynfletcher.com and the T. Lyn Fletcher Facebook page. To arrange an interview with Fletcher contact Kim Weiss at email@example.com or call 919-272-8615.
I don’t often (in fact, I think I’ve never) posted anything on “blueplate pr: news & views” that wasn’t a press release generated for a client. However, the blueplate pr website — www.blueplatepr.com — is currently out of date (long story…having something to do with my website manager getting mugged in New Orleans), so I’m going to update the current roster here. Hopefully this will be reflected on the actual website very soon.
Frank Harmon Architect PA, Raleigh, NC
Studio A Architecture, Inc., Charleston, SC
Triangle Modernist Houses, Durham, NC
Rick Ingersoll, “The Frugal Travel Guy,” Hilton Head, SC/Traverse City, MI
RHA Howell, Inc., Raleigh, NC
Author Cris Cohen, Cary, NC
Author T. Lyn Fletcher, Durham, NC
Photographer/Director Allen Weiss, Raleigh, NC
Artist Jason Craighead, Raleigh, NC
Raleigh Metro Magazine, Raleigh, NC
blueplate pr is a boutique public relations agency located in downtown Raleigh with a fee structure optimized for individuals, businesses and non-profit organizations with moderate marketing budgets.